When you are starting a business, including a finance company, there are many preparations to do. Many people underestimate and do not pay much attention to the business name when they start the business.
In fact, the finance company name is important. It affects how well your business is introduced and remembered by people.
Having a good company name will make it easier for you to introduce your business and leave impressions for customers.
If you do not know how to create a nice name for your finance company, you can try to follow these tips below.
Short and Easy to Remember
One of the purposes of creating a business name is to make the company known by the public. So, it is highly suggested to make the name short so that it is easy to remember.
Each country has regulations that regulate local companies in giving a business name. This is typically used to differentiate between local companies and foreign ones.
If you plan to insert your company name into your company logo, having a short business name is the best idea.
When you create a company name, try to read it out loud. Is it too long? Is it easy to remember? Though you like certain names, you should still consider it.
Does the name you like support all the aspects of your branding? A company name is very associated with the domain name that you can use when you go online.
The length of your company name affects your official website popularity. The easier it is to remember, the more visitors you get on your website.
Company Names ≠ Company Fields
This is optional. You can add the industry field where your business is on your company’s name, or you can opt for leaving it behind.
For example, you can add the word ‘financing’ if your company is in the finance industry. But you need to know that a company name is not an industry name.
Your company can still compete with others without using any familiar words according to your business industry. Take a look at Apple.Inc.
Apple is a great example showing that a company name does not have to be relevant with the company field. Though there might be a story behind the company name.
Those are some tips to create a finance company name. Are you ready to make a good one for your business?